Book Description

"I may not look like much, but my avatar is hot"

 

Wednesday, February 20, 7:30am, Palo Alto
Business Book Breakfast Club-I’m on LinkedIn--Now What???
The first book, “I’m on LinkedIn--Now What???” will be presented by the author, Jason Alba
Each session will feature a current author, discussing the research and “inside information” leading to the author's book. Please join us for the exciting series, a great way to start the day!

Dear Lifetime Oy Ltd. Customer,

We've noticed that customers who have purchased or rated "Strategy Safari: A Guided Tour Through The Wilds of Strategic Management" by Henry Mintzberg have also purchased "Fast Strategy: How strategic agility will help you stay ahead of the game" by Yves Doz. For this reason, you might like to know that "Fast Strategy: How strategic agility will help you stay ahead of the game" will be released on February 7, 2008. You can pre-order yours at a savings of $10.18 by following the link below.

Fast Strategy: How strategic agility will help you stay ahead of the game

Yves Doz

List Price: $29.95

Price: $19.77

You Save: $10.18

(34%) Release Date: February 7, 2008

The book offers good business one-liners for every daily of the year.

Every daily readings include short insight to an idea,  half page

explanation and remarks, and a Action point what to do next.

Ideas are from the trusted guide Peter F.Drucker various books.

The compilation has been done by Joseph A. Maciarinello.
Hard Cover
Harper Business Books. 2004.ISBN 0-06-074244-5. 

Peter F. Drucker Classics that has been great reading for generations of Business People.

Book is among MBA student listings and in a important book Industrial Management area as well.

Many agree this is the Leading introduction text in to Sosiology.

 

Fifth edition pages are available

http://www.polity.co.uk/giddens5/

Professor of Stockholm Business School has done remarkable

work over decades including Marketing

Theories many-to-many, from  4P to 30 Relations etc.

Really worth of investment.

Mr. Schranner has been a negotiator for tough situations and has a successful consulting company. This books introduces negotiations tactics in readable form.

 

David Aaker is one of the Brand Management gurus.

This rather new book concentrates on building Brand Portfolio.

In Lifetime Oy we use Brand Portfolio on daily basis to enchance our  customer offerings in ecommerce shops.

"The year of the hare", by finnish, Espoo living, writer Arto Paasilinna, is a finger-licking good book, period!

 

It's about a journalist who unintentionally runs over a young hare while being on an assignment. He gets out of the car to help the wounded animal, venturing into the surrounding forest and... well, doesn't come back. While attending the animal something happens in his mind and he suddenly realizes that he can't cope anymore with his life, his wife, the rhythms of modern society, his boss and everything. He therefore forswears everything in favour of a new life, with the hare as his sole companion through the small adventures he's about to experience.

Life is a set of Bets.

The Question is how to enhance the Odds?

 Now Only 4,95 !

Journeys of a Lifetime: 500 of the World's Greatest Trips. Wow.

Traveller's Wishing well for 2008.

 

From the back cover:

"This book presents the latest management ideas in knowledge creation and management in readable and non-technical chapters. Leading experts have contributed chapters in their fields of expertise. Each distils his or her subject in a chapter that is accessible to managers who want to learn
what can be applied to their organizations without the distracting details of research methodology. Each chapter, however, is based on careful research. The book is organized so that readers can easily find chapters of most interest and value to them. The emphasis is on the practical applications
of knowledge to a wide variety of organizations and functional areas.  "

Marketing Management from the Marketing Author Philip Kotler is now at its 12^th edition. This valuable book can be used as reference to marketing knowledge. I personally own 11^th edition and like to come back to this book every now and then.

Mahtavaa lisäarvoa Kotlerilta! Lue tämä niin ymmärrät mitä markkinoinnin gurun ydinaines on . Tilaa tästä, autat dipparahastoa.

Branding is about promising that the company's offering will create and deliver a certain level of performance. The promise behind the brand becomes the motivating force for all the activities of the company and its partners. Our book is one of the first to probe deeply into the art and science of branding industrial products. We provide the concepts, the theory, and dozens of cases illustrating the successful branding of industrial goods. These Concepts will be tested daily in Lifetime Value Shops. Check out !

Michael Schumacher Cap 2006 Edition. Get it while Supply lasts !!

This is taken from the professors own site StrategicPricingGroup.com

1. Tactical Pricing 2. Pricing Strategy 3. Value Creation 4. Price Structure 5. Price/Value Communication 6. Pricing Policy 7. Price Level

8. Costs 9. Financial Analysis 10. Competition 11. Pricing in Distribution Channels 12. Pricing Over Product Lifecycle 13. Price/Value Measurement 14. Ethics and the Law

This book has truly changed my offering and pricing. in Lifetime Oy, We use this book as basic valuable source for all our consulting customers.

 

 

We are not selling hours but intellectual capital. Forget Time Sheets. Value the real Asset You are selling. Value Pricing is the key for better profitability.

Book will shows practically  how to present this to your existing clients.

Book is with a CD-Rom that has many forms and agreements referred to in the book.

'Ron Baker is truly one of the very few original thinkers in the accounting profession. Listen to him; learn from him, and I promise you that you will improve your professional life and most important, your bottom line as well.'
Excerpt from amazon.com reader's comment.

One important concept for value based pricing is unbundling.

Enterprise Architecture is a business architecture issue as well.

 

Enterprise architecture defines a firm’s needs for standardized tasks, job roles, systems, infrastructure, and data in core business processes. Thus, it helps a company to articulate how it will compete in a digital economy and it guides managers’ daily decisions to realize their vision of success. This book clearly explains enterprise architecture’s vital role in enabling—or constraining—the execution of business strategy. The book provides clear frameworks, thoughtful case examples, and a proven-effective structured process for designing and implementing effective enterprise architectures.
 

Bestseller about one year lasting shopping 'strike'. True test to You E-Commerce Fans ;-)..

To be honest we should buy more electronic products, more energy saving products (please continue this list..)

Winston Churchill once said that writing a book goes through five phases.

In phase one, it is a novelty or a toy. But by phase five, it becomes a tyrant ruling your life.

And just when you are about to be reconciled to your servitude, you kill the monster and fling it to the public.

unsustained comparisons, direct comparison company, red flag mechanisms, sustained great results, best pharmaceutical company, convenient drugstores, cumulative stock returns, economic denominator, profit per customer visit, enduring great company, enduring great companies, doom loop, comparison companies, most brutal facts, wrong people off the bus, transition date, convenience concept, general stock market, comparison leaders, comparison candidate, stock return data, squiggly things, clock building, disciplined action, cumulative returns

See also the second book about the same authors

Built to Last

Successful habits of visionary companies. 

Wells Fargo, Fannie Mae, Circuit City, Philip Morris, Pitney Bowes, Bank of America, Darwin Smith, Wall Street, United States, Stockdale Paradox, Colman Mockler, David Maxwell, Ken Iverson, Alan Wurtzel, Great Western, Scott Paper, Bethlehem Steel, Business Week, Cork Walgreen, Walt Disney, Abbott Laboratories, Carl Reichardt, George Cain, Joe Cullman, Dave Scott

 

Joe Tidd, John Bessant & Keith Pavitt are some of the world's foremost scholars in this field.

They have written an extraordinary synthesis of the most important things that are understood about Innovation Management.

Text is highly readable yet challenging.

 

Theory of Constraints  (TOC) is explained in this short Novel. Find those organisational or process bottlenecks that keeps Your  Organisation away of  business excellence. Good reading without forgetting Herbie, the slowest team member (or the guy that hinder team productivity).

Making money with your offerings.

A must read for anyone like I with a start-up business.

This book is written for you need to communicate in today's business or professional environment.

The thought of giving a presentation is making you nervous. How can you relax?

How can you write faster and more succinctly?

How can you use PowerPoint(tm) to create more effective slides?

How can you communicate effectively in different cultures?

How can you enhance your credibility and persuasiveness?

How can you write email that will be read?

 

This newly-revised sixth edition summarizes practical skills for communication strategy, and speaking.

SHORT: Summarizing results and techniques

PROFESSIONAL: practical and useful

READABLE: clear, direct, easy to skim

 

Prentice Hall

Upper Saddle River, NJ 07458

www.prenhall.com

"Listed as one of the five business books you shouldn't miss."

"Write blogs, company profiles, company presentations, persuasive selling material and slides"

"This medicine really works" 

Regards, Risto

Student from Business Communication Course at Helsinki School Of Economics 

Stage                      Expected annual Return of Investment

Seed                       80 %
Startup                   60 %
First-Stage              50 %
Second-Stage           40 %
Third-Stage/Mezzanine     30 %
Bridge                    25 % 

Entrepreneur - A visionary who can spot opportunities, and make their ideas a successful reality. -Being an entrepreneur is not restricted to people who start their own businesses.

Entrepreneurial spirit exists in all industries, at all levels of the career ladder.

Mastering Enterprise encourages you to strike out as an entrepreneur and realize the potential of the business opportunities you see. It shows you the different routes to entrepreneurship and covers all the issues from originalconcept to capturing the value of your enterprise.

Developed from the successful series run in the Fnancial Times, the book has additional new case studies and material. Mastering Enterprise is a collection of the best current thinking, written by leading academics from the world's top business schools and successful international consultants.

Written for potential entrepreneurs, existing entrepreneurs, investors, advisors, business partners and policy-makers, Mastering Enterprise explores ways of:

* identifying and developing an opportunity in the form of a vision
* validating and conceptualizing a business concept and strategy that help attain that vision
* marshalling the required resources to implement the concept
* implementing the business concept or venture
* capturing the full opportunity through the growth of the enterprise
* extending the growth of the enterprise through sustained entrepreneurial activity
* capturing value through a business exit.

Like the rest of this best-selling series, this book is based on the Financial Times newspaper series and brings together the latest thinking from world renowned experts on every subject area pertinent to business people today.

 

Adapted from Publishers Weekly  review

Kim and Mauborgne's blue ocean metaphor elegantly summarizes their vision of the kind of expanding, competitor-free markets that innovative companies can navigate. Unlike "red oceans," which are well explored and crowded with competitors, "blue oceans" represent "untapped market space" and the "opportunity for highly profitable growth."

The only reason more big companies don't set sail for them, they suggest, is that "the dominant focus of strategy work over the past twenty-five years has been on competition-based red ocean strategies"-i.e., finding new ways to cut costs and grow revenue by taking away market share from the competition.

Kim and Mauborgne-both are professors at France's INSEAD.

Book includes dozens of examples-from Southwest Airlines and the Cirque du Soleil to Curves and Starbucks.

Writers present framework and tools they've developed specifically for the task of analyzing blue oceans.

One-liners:

"value innovations" that focus on "utility, price, and cost positions"

"create and capture new demand" 

"focus on the big picture, not the numbers."

real use only to serious strategy planners.

Good reading for entrepreneurs.

The Handbook of Qualitative Research, Second Edition is absolutely an essential text for the library of any scholar interested in the art and science of research.

The Marketing Management ROI needs Marketing Metrics. See one of the leading texts in the area.

WRITE TO LEARN gives you a framework you can use to create original and compelling writing.

Donald Murray, with his famous clear and succinct writing style, will show you how to move from an

initial idea all the way to a final draft.

Harvard Business Review on Managing the value chain.

Say it with charts is important book for all of us creating powerpoint shows and chart from quantative and non-quantative data sources.

Mr. Ansoff is strategic management all-time master. See more of his works through this link.

H. IGOR ANSOFF (1918-2002) was an applied mathematician and business manager. He is well known as the pioneer and father of Strategic Management
Ansoff studied at Brown University, where he received his Doctorate. He joined UCLA in the Senior Executive Program. Ansoff was a distinguished professor at United States International University (now Alliant International University) for 17 years, where his work in strategic management research is still continued by several institutes. During his career he consulted with many multinational corporations including Philips, General Electric, Gulf, IBM, Sterling and Westinghouse. Ansoff was the first management guru to recognize the need for strategic planning for firms operating in an increasingly complex and turbulent business environment. Strategic Management was first published in 1979, and this classic text is as relevant in the current business climate as ever before.

Le Arto in german, bitte schön.

The Future of Management by Gary Hamel will be published in 09 / 2007. Get it from Lifetime friends gift shop today.

Exploring Corporate Strategy is an leading MBA text of strategic management. The case studies are really rewarding. I highly recommend this book.

Adapted from Amazon.com :"Over 750,000 students worldwide have used this best-selling book to understand and explore strategic management through their academic and professional careers.

Available in two versions (Text and Text & Cases),Exploring Corporate Strategyhas established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources.

The 8th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation and entrepreneurship. It is written for students of Strategic Management at all levels.!"

About the Author

Gerry Johnson is Professor of Strategic Management at Lancaster University. Kevan Scholes is Visiting Professor of Strategic Management at Sheffield Hallam University. Richard Whittington is Professor of Strategic Management at University of Oxford.

 

 

 

Strategy Safari: Where elephants do it strategically right..

 

Six thinking hats is a mindmap tool that can be utilised to various problem solving situations.

 

See John P. Kotter article in this HBR publication

Mt. Kotter's advices us leaders. Lets see hmmmmmm. ok.